Habits, not resolutions

 

In another epic blog post, Leo Babuta explains how habits are more important than resolutions.

In that vein, below are the habits I’m going to focus on in 2012.

Every day:

  • Write: I decided to finally write the book that’s been rattling around in my head. Writing a book seems like a daunting task, but by getting in the habit of writing a page a day seems utterly possible. If I write a page a day, after a year I’ll have 365 pages. If even half of those survive the final edit, I have a book. Progress begets progress, so writing more often here on my blog should help. Willie Jackson has been blogging great nuggets daily, so he’s been an inspiration for this habit.
  • Lift: My friend AJ Leon spends most of his time traveling the world and helping others. He is just as likely to wake up in a tent in Africa as he is in his East Village apartment, so his fitness routine can’t involve fancy health clubs. Yet AJ stays in incredible shape through a simple series of bodyweight exercises (push-ups, dips, etc.) that can be done anywhere. I’m going to follow AJ’s lead and make simple, bodyweight resistance exercises a morning habit.
  • Eat: Anyone who knows me knows that I love food. The habit here is simple: eat smaller portions of healthier, more natural (less processed) foods. This means eating more vegetables and lean protein and attempting to curb my current addiction to diet soda by drinking more water.

Every week:

  • Read: Inspired by my friends Julien Smith and Andrew Hyde, I’m going to read even more than I do now and make a habit of finishing one book a week. First up, Thinking Fast and Slow by Daniel Kahneman.
  • Connect: I’m extremely blessed to know so many super amazing people and I love to make introductions that help both parties. Currently, the opportunity to make these connections comes randomly, either via email, social networks or in-person. In 2012, I’m going to be more like my friend Nicole Johnson and make it a habit to proactively identify these opportunities to make one really meaningful introduction every week. If there is someone I can introduce you to, let me know.
  • Learn: This habit is to try and learn a new skill every week. For example, I know very little about meditation but many of the smartest and most driven people I know meditate regularly, so I’m going to give it a try. This isn’t about deliberate practice or becoming an expert but rather expanding my mind and trying new things.

Every month:

  • Speak: I actually really enjoy public speaking and I did more of it in 2011, but still not as much as I’d like. My goal in 2012 is to speak publicly every month. Like many on this list, this habit is just about being more proactive vs. reactive.
  • Travel: I’m writing this from the balcony of a condo in Hawaii, where Julia and I are spending the first week of the New Year. We both love traveling and thanks to Airbnb, we can do more of it on short notice. The habit here is to be more spontaneous, whether that means flying somewhere new or just exploring new areas of New York City.

If I follow through on these habits, I’ll achieve the following in 2012:

  • Written a book
  • Get substantially more fit and healthy
  • Read 52 books
  • Make 52 meaningful connections for others
  • Learn 52 new skills
  • Speak at at least 12 events
  • Travel and explore at least 12 new places

That’s a damn good year, and one I’d be happy to look back on with pride.

Now if you’ll excuse me, I have to go do some pushups.

What habits are you going to focus on in 2012?

The Path to Startup Success: Idea, Product, Traction

Vinicius Vacanti

I’m covering some Internet Week New York sessions for Yahoo! Scene.

On Wednesday, Vinicius Vacanti, founder and CEO of Yipit, the most popular daily deal aggregator on the web, delivered an excellent session for startup founders titled, “From Idea to Product to Traction.”  The session was jam-packed with actionable nuggets.  Some highlights and a link to the full post below.

Identify a real problem. The biggest mistake most entrepreneurs make at this stage is getting excited about an idea that isn’t solving a real problem that people have.

Make sure it’s a very big problem. Vacanti used a personal example of replacing a broken remote control for one of his televisions. Problem? Yes. Big problem (market)? No. Vacanti explained that when pitching entrepreneurs need to convince VC’s they’re building a billion dollar company.

Come up with a name and setup a landing page. Collect emails while you’re working away getting a product up to speed.  To do this quickly and easily, Vacanti recommended one of my favorite new startups, Launchrock.com. He explained a few simple ways to promote the landing page, such as including the problem you’re solving and the landing page URL in your email signature.

Come up with a less than 7 word description that succinctly explains the problem you’re solving. Tumblr’s is simple, “The easiest way to blog.” Yipit’s is “All the best daily deals in your city.” The original Apple iPod was, “A thousand songs in your pocket.” The shorter the better.

Don’t add features, throw them out. Vacanti explained that by trimming features and functionality, Yipit reduced it’s production time from a year and a half for v1.0 to four months for v2.0 and then down to three days for the current iteration of the product.

You can read the rest of the post over on Yahoo! Scene here.

 

Entrepreneurship, ideas and shipping on NY Brand Lab Radio

Mary Van de Wiel

 

Last Wednesday, Mary Van de Weil was nice enough to have me back on her wonderful NY Brand Lab Radio show.

Mary is brilliant. I was her first ever repeat guest and I hope to be on her show again soon.

The show is about 30 minutes long and we riffed on some interesting topics:

  • The two traits of an incurable entrepreneur (hint: you have both)
  • A free website to launch and spread your idea in 15 minutes
  • Why the cost of failure has approached zero
  • We Work Labs – a new innovation co-working space in NYC
  • How to pivot your idea for success
  • The difference between ideas and shipping
  • My first failed business (a non-profit involving my brothers when I was 8 years old)
  • How to finally write that book in your head (can you write a page a day?)
  • How to meet more relevant people in your organization
  • How Elliot Bisnow dropping out of college and organizing an impromptu ski trip changed the world

I hope you enjoy the show.

Listen to internet radio with NY Brand Lab Radio on Blog Talk Radio

Layering snowballs

With the right temperature and a little wet snow, anyone can make a snowball, but my friend Jimmy makes them all day, everyday, in sunny San Diego.

I had another excellent call with Jimmy and a potential client today. After the call, a light bulb went on and I realized what makes Jimmy such a great entrepreneur.

He only thinks in snowball.

Every component of every deal has the capability to snowball. Everything has high probability growth potential. I can’t ever remember Jimmy discussing a deal by saying, that’s what we’ll sell. That’s that and we’ll move on to the next deal.

It’s always designed to snowball.

But here’s the key. The snowball isn’t just for Jimmy, it’s for the clients too. He is a master at layering snowballs. Many deals involve three or four parties and Jimmy is particularly skilled at identifying each party’s needs; what they want and what they can give up without much pain. He sees multi-faceted win-wins like a Grand Master chess player sees so many moves ahead. And then he authentically articulates these win-wins so the clients see them too, which makes the sale that much easier.

How do I know Jimmy will be successful?

Eventually, a bunch of layered snowballs create an avalanche.

[photo by: nata]

Launching Untemplater

From when we are young, most of us are taught that there are a few specific templates to follow to a successful life.

Template 1

  • Get into a good college
  • Study hard
  • Get a good job at a big corporation
  • Work hard for 35 years
  • Retire and collect pension and gold watch.
  • Template 2

  • Get into a good college
  • Study hard
  • Meet and marry someone who will follow Template 1.
  • Not only don’t those templates work anymore, they aren’t very fun. How many people do you know who can’t WAIT to get to their cubicle every Monday?

    I bet you didn’t run out of fingers.

    Enter Untemplater.com.

    Launching today (they just opened the doors a couple hours ago….if you hurry, there should still be doughnuts and coffee), Untemplater is a unique site that helps you shatter the template lifestyle.

    Unlike similar sites and books (like Tim Ferris’ The Four Hour Work Week) Untemplater isn’t a retrospective of someone who escaped and is now looking back and telling you how they did it.

    They are, in their own words:

    …real people who are in the trenches, working hard to live the life that we want to live. It’s not easy, nor is it glamorous. Untemplater was founded by six twentysomethings who’ve done it: Jun Loayza, Adam Baker, Cody McKibben, Monica O’Brien, Carlos Miceli, and Andrew Norcross. You’ll see our pain, struggles, successes, and failures as we create an existence that we are proud of and enjoy 24 hours a day, 365 days a year.

    We are MBAs; we are husbands, wives, and fathers; we are scrappy entrepreneurs, authors, and freelancers. We live all over the globe. We’re a small group of unconventional folks who hope to build a thriving community for anyone who ever sought more out of lifeand we hope to help you learn how to sidestep the traditional life to find the career, relationships, and lifestyle that makes you come alive!

    Sound interesting?

    Download the free Untemplater Manifesto

    If it speaks to you, check out the site. Join Untemplater on Facebook and follow them on twitter.

    If it doesn’t……enjoy your gold watch.

    The Hustler

    Gary Vaynerchuk

    This one has made the rounds but in case you haven’t seen it yet, there is so much truth here.

    Every time I watch Gary, I feel like I didn’t do enough that day, which I think is part of the point.

    Get out there and hustle, people.

    Everything is changing and will continue to change, but if you put everything you have into doing what you love, nobody can take that away from you.

    Youre just like Tiger Woods

    Tiger Woods

    I’ve never been very good at golf. I’ve always played different sports and I could usually pick them up fairly easily and be adequate without a great deal of practice.

    Not golf.

    I would play a couple times a year. My friends would call when their 4th player canceled or they were desperate. They knew I was a hack and was likely to spend as much time in the woods as on the fairways.

    I recently decided I wanted to get better at golf. My uncle John talked very highly of a golf instructor on Long Island named Victor Romano. John insisted that if I was serious about improving, that I drive out to Long Island and take lessons with Victor.

    Victor is a wizard. In the matter of only a few lessons, he has helped my swing immensely and has fixed some major flaws. I still have a long way to go but I’m starting to see improvements.

    Victor has a metaphor for golf improvement he calls moving the bell curve.

    The metaphor is one of a 100 golf shots. Every swing a golfer takes, they reach into this metaphorical bucket and take out a ball. Ball #1 is the best shot they could possibly hit that day, given their skill level. Ball #100 is the worst. Plot those 100 shots and you get a representative bell curve of that golfer’s current skill level.

    When you’re starting out, the bell curve is very wide. The #1 shot is probably OK and the #100 shot might be a complete whiff.

    Bell Curve

    As you gets slightly better, the #1 5 shots are quite a bit better but the worst #90 – #100 shots are still embarrassing shanks.

    As you continue to improve, the #1 – #5 shots get even better, the medium shots get a little better and the worst shots aren’t quite as bad but #99 and #100 are probably still ones you would rather forget.

    This is true for me and it’s true for you and it’s true for Tiger Woods. When Tiger Woods shoots a 76 (a terrible day for him), he hit some of the worst shots possible on his bell curve.

    After working with Victor, my best shot (my #1) is almost as good as Tiger’s worst shot (his #100). That means the best shot I can hit out of 100 is comparable to the worst shot Tiger Woods hits.

    The point of Victor’s metaphor is this.

    Golfers always make excuses for the way they played a certain hole or a certain round. If they shot a great score on the front nine but played poorly on the back nine, they blame it on exhaustion or the fact that it was getting dark. If they hit a huge slice into the pond, they blame it on the fact that they pulled their head or that new wedge that they just haven’t figured out yet.

    They’re wrong.

    Their skill level is at a certain point. On a bad day, they hit more balls from the higher end of their bell curve.

    The purpose of practice, in golf and many other endeavors, is to move the bell curve.

    Chris Brogan and Seth Godin write new blog posts every day. Some posts are better than others but their last 100 are significantly better than their first 100. Through practice, over time, they have dramatically moved their blog quality bell curve. Following their lead, that’s what I’m trying to do as well.

    Pick a skill in your business or personal life, what is your #1 ball? What is your #100?

    How can you improve and move your own bell curve?

    [Photo credit: Paul Gallegos / PR Photos]

    Fried Green Insight

    Jason Fried_compressed

    Full disclosure…

    I’m a huge fan of the team over at 37 Signals. They bleed simple brilliance. David Heinemeier Hansson gave one of my favorite talks ever at Startup School 08 and in May, Jason Fried delivered another gem at Big Omaha 2009.

    Everyone should make time to watch Jason’s video, but if you can’t carve out 20 minutes my summary is below.

    Jason Fried @ Big Omaha 2009 from Big Omaha on Vimeo.

    Failure is not cool
    The phrase “fail early, fail often” is overused. Failure is actually not necessary. Failure is not a character-building thing and it’s not a prerequisite to success. Focus on the things that are going right and parlay that.

    Planning is overrated.
    Business plans are just guesses. You can’t predict what’s going to happen. What matters is what you’re doing right now. You know more about something after you’re done with it.

    Interruption is the enemy of collaboration.
    A big open loft space does not necessarily mean more collaboration and higher productivity. With so many interruptions, workdays become work moments.

    Try this in your company or department. Every Thursday, nobody can talk to each other. Email and IM and other tools are fine but no talking. See if it’s the most productive day that week. Or that month.

    You create valuable byproducts.
    When you make something, you make something else. We are all making byproducts.

    When building houses, the sawdust created from all the lumber was initially thought of as waste. Then, people found multiple useful applications for it and it ended up being a valuable byproduct, sold for money.

    When 37 Signals built Basecamp, the byproduct was Ruby on Rails and they didn’t even know it at the time.

    Sometimes the valuable byproduct is knowledge.

    Share like a chef.
    Emeril Lagasse, Mario Batali, Bobby Flay. They share what they do on TV. They tell you exactly what ingredients they use and show you step-by-step how to do what they do. If you want to do it at home, you can buy their cookbook for a fraction of the cost of a single meal.

    This doesn’t make them less money, it makes them more. More people know about them. More people buy the cookbooks. More people eat at the restaurants.

    Traditional business thinking would shut down this blatant sharing of intellectual capital.

    The best thing you can do is share your knowledge.

    What is your cookbook? Publish it. It helps you…

    Build an audience.
    Every company has customers. Great companies have fans. At the least, you need an audience.

    90,000 people read the 37 Signals blog everyday. It takes time to build but it doesn’t cost them a penny to reach this large captive audience.

    Focus on the things that don’t change.
    What are the core, important things in your business that don’t change?

    Amazon invests in distribution. Shipping. Customer service. Price. These things will be important to their business in 10 years.

    37 Signals makes web-based software. They focus on making it fast, easy and usable. It may not be sexy but that is what will be important to their business in 10 years.

    Ideas are immortal. Inspiration is perishable.
    We all have ideas. Ideas are immortal.

    Inspirations however, are like fresh fruit or milk. They are very perishable. If you’re lucky enough to be inspired, do it. Do it now. The most energy you’ll ever have about an idea is at the beginning. You can’t sustain it.

    Thanks to Jason and the whole crew over at 37 Signals. Keep leading, guys.

    Book Drips – What NASA didn't tell you

    RocketMen Cover

    Think your project is difficult?

    Think your boss is demanding?

    Think the deadlines you’ve been given are unrealistic?

    Imagine working for NASA 41 years ago and John F. Kennedy telling you to land a man on the Moon and return him safely to earth.

    Most of the 40th anniversary coverage has focused on the success and wonder of the historic event, and rightfully so, but in a new and thrilling book, Rocket Men: The Epic Story of the First Men on the Moon, author Craig Nelson outlines the full story, the good and the bad, of the space and missile race.

    Some nuggets you may not have known: (directly from Rocket Men)

    - The thirty-story-high Apollo 11-Saturn V spaceship had over 6 million parts, which meant that under NASA’s rigorous instance of 99.9% reliability, as many as 6,000 could fail.

    - The nearly 1 million spectators who began gathering at Cape Kennedy for launch on July 16th, 1969, were kept at least 3.5 miles away from the pad because, in an explosion, hundred-pound chunks of shrapnel would be hurled in a 3-mile radius with 4/5 the power of an atomic bomb.

    - When President Kennedy proposed a moon landing within a decade as the most effective way to take the lead in the space race after the shocking Soviet achievements of Sputnik and Yuri Gagarin’s first manned orbit, even NASA’s most zealous engineers were aghast.

    - The astronauts’ final breakfast on earth was steak and eggs. Why? Low in fiber and low in waste.

    - The lunar samples brought back to earth by the Apollo missions revealed the moon’s origins.

    - NASA designers had neglected to place a handle on the Eagle’s outside door, which meant that Armstrong and Aldrin had to make sure to leave it open while they walked on the Moon.

    - When Neil Armstrong was asked by a reporter what one extra item he would take with him, his dry humor shone through. “More fuel.”

    These and more amazing details are revealed in Rocket Men as Craig Nelson takes the reader inside the journey that changed the world. I highly recommend this book to not only space geeks and history buffs but anyone who wants a deeper look into the story behind the first Moon landing.

    [Disclosures: I know the author Craig Nelson well and consider him a good friend. The link above is an Amazon affiliate link.]

    What you don't need

    Sign

    Don’t listen to all the people who tell you what you need.

    You don’t need a million dollars in funding.

    You don’t need a fancy building.

    You don’t need a high-foot traffic spot on just the right corner.

    You don’t need expensive ads.

    You don’t need a celebrity spokesperson.

    You don’t need neon signs.

    Last night, on the recommendation of @JamesFowlkes, we went for some authentic Philly cheesesteaks at Dallesandro’s, the legendary dive located on a nondescript corner in the Roxborough neighborhood of Philadelphia.

    The pictures below tell Allessandro’s story. They have all they need:

    Service:
    Polite but quick

    Seating:
    Seven barstools and some haphazard card tables and folding chairs (it was nice so we took our sandwiches to the grassy field across the street)

    Product:
    A delicious (oversized) cheesesteak.

    The Zagat sign is from 2000-2001 but as we waiting for our order, we talked to the people in line next to us. The woman hadn’t been to Dallessandros for 40 years and was thrilled to be back.

    They usually have a line out the door and make money hand over greasy fist. If they wanted to expand, they certainly could have but they decided to stay small, which is fine.

    You don’t need much.

    It’s OK to start small.

    The important thing is to start.

    Counter

    Barstools

    Sandwich with Peppers